Identifying Effective Strategies Against Factory Farming

In economics, a race to the bottom is when businesses compete to offer lower prices by making standards worse. In factory farming, this dynamic plays out brutally.

Companies are under constant pressure to reduce costs in order to offer cheaper meat. If one company cuts costs by cramming more animals into smaller spaces, others must follow or risk losing market share.

Pigs in Crates

Companies don't want to raise animal welfare standards, because that means raising prices. And unfortunately, consumers care more about prices than animal welfare standards.

What This Means for Animal Advocates

When analyzing strategies, we have to consider how the strategy functions within this system. Does the strategy alter the race to the bottom dynamic? If not, it will probably struggle to have an impact.

Below, we've listed examples of strategies that alter the race to the bottom dynamic:

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